Digital tools dramatically bring down the cost of getting community members to participate, and engagement teams to manage projects. What exactly is the return on investment (ROI) in a digital community engagement platform?
In this guide you'll find:
what the ROI of online community engagement could look like,
the return on engagement acquisition
the return on managing engagement projects,
the return of better data analysis,
the community lifetime value.
Why engage online: making a case for online community engagement