Digital tools dramatically bring down the cost of getting community members to participate, and engagement teams to manage projects. What exactly is the return on investment (ROI) in a digital community engagement platform?

In this guide you'll find:

  • what the ROI of online community engagement could look like,
  • the return on engagement acquisition
  • the return on managing engagement projects,
  • the return of better data analysis,
  • the community lifetime value.

Why engage online: making a case for online community engagement

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